Marketers in Demand runs a partner buyout on a 100-day clock
Tristan Pelligrino, Co-Founder, Marketers in Demand
“That's where Finsider, I think, is a great fit for a deal like this.”
The problem
Tristan's group was buying out partners under a partnership agreement with about a 100-day deadline. The business already had a fractional CFO, so a full Quality of Earnings wasn't the priority, but the buyers still needed to do their own diligence fast.
What changed
The team connected the business to Finsider in October 2026 and is running its diligence in the platform, with Forward Firm on call for support.
Self-serve on Finsider
Veza Digital runs its own Quality of Earnings on Finsider
“The fact that we can see everything on a dashboard is a complete game changer.”
iTValuations
Delivered by Forward Firm on Finsider
iTValuations takes MSP sellers to market with the Quality of Earnings already done
“I'm optimistic we'll have a few more at bats for you guys here the rest of the year.”
Private equity buyer
Delivered by Forward Firm on Finsider
A buyer closes on a deadline its lender could live with
“I know I put you on a crazy timeline, and there were a lot of stop-starts. I seriously owe you one.”
Connect a company for $99 a month.
